A wooden footbridge leading to the beach

Our Blog

Women-Owned Business

Choose the right vacation rental management company and you will find a Woman at the helm.  


Women-owned businesses are becoming more and more successful every day. According to a study by the National Women’s Business Council, women-owned businesses have median sales of $1 million, which is twice as much as male-owned businesses. There are a variety of reasons for this success, but here are some key benefits of having a woman at the helm:

1. Woman-owned businesses tend to be more customer-centric.

2. They are more likely to be community-oriented.

3. Women are better multitaskers and collaboration is key in their businesses.

4. They often have a greater understanding of their target market. 

With that said, one can see why this woman-owned business, Florida Vacation Connection, offers exemplary customer service and followed through with a commitment of dedication to the guest experience with her vacation rental properties.

Owned and operated by Michele Knuese, this privately operated business has been in existence since 1994 and has welcomed thousands of guests to Sarasota’s best beach destinations of Longboat Key, Lido Key, and St. Armands.  

Additionally, the represented inventory under a rental management contract is sure to have a focus on experiential holidays while providing the property owners with a favorable return on their investment.

So book your next vacation at a property professionally managed by this Woman-Owned Business,

Michele Knuese - Owner

Michele Knuese – Owner